Uber is not the best solution for modernising taxis in Morocco. On the contrary, it replaces one exploitative operator with another that is more modern but no less harsh.
From the outset, Uber used aggressive marketing and public relations, claiming – contrary to the…
Selling directly in Europe with an e-commerce site based in Morocco is a tricky business: here are some marketing and logistical tips to help you succeed.
It’s in the air… On Thursday morning, I heard a debate on Luxe Radio that…
Consultant: a good way to come back to live in Morocco and capitalize on your experience. Where, how and at what salary to be hired?
Moroccan style has its own codes. Here are the 12 essential decorating elements you can play with to create a Moroccan decor or a mixed atmosphere with foreign influences.
When you move to another country, you become a resident there. The impact of this…
The ICE number, which came into effect in 2016, is compulsory for all businesses, self-employed entrepreneurs and individuals, and must be included on all invoices. How to obtain it, how to check it.
The scimitar-horned oryx is threatened with extinction, but Morocco, which has more than 300 oryx, is running a programme to reintegrate it into the wild.
Often, the first fear of those who come to live permanently or for an extended…
I have to admit, I’m a big fan of Ikea. Having lived in 4 different…
We receive many requests for advice from people who want to be “in between”, working…
Is Uber’s arrival in Morocco just at the end of Ramadan the start of a…
After strongly advising you against opening a riad in Marrakesh, or a call-centre, here is…
The Moroccan authorities have said it: Uber is not legal. Here's an analysis of Uber's very strange response...
As a local, modern company, ITaxi took Moroccan specificities into account before the arrival of Uber. The key to success!
